Pyrotec Logo 2021
Quenching Thirst for Precision: The Vital Role of Accurate Product Coding & Labelling in the Beverage Industry

Date

It’s no secret that the beverage industry is wrapped up in quite a lot of regulations, particularly with things like labelling and packaging. It’s not just about ticking boxes for regulatory compliance – it’s also about keeping customers in the loop with straightforward, trustworthy product information. We get this level of transparency by paying close attention to beverage coding and labelling. This step is crucial for tracking, quality control, and keeping a handle on the supply chain.

However, simply sticking to rules isn’t the full story. The real hero behind the scenes is the application of good manufacturing practices, or GMPs, which ensure your codes and labels are top-notch quality all the time. As we dive deeper into this topic, we’ll dissect the importance of beverage labelling regulations and explore how transparency and sustainability are impacting the industry. Let’s unravel the fascinating journey your drinks take before they wind up in the hands of consumers.

The importance of beverage labelling regulations

Beverage labelling regulations are key in ensuring safety and helping consumers make smart buying decisions. There’re local and international rules that dictate how drinks should be labelled, providing all the need-to-knows – ingredients, nutrition, allergens, potential health risks – right on the product as is the case with the Food and Drug Administration (FDA) in the U.S. and the Food Safety and Standards Authority of India (FSSAI).

This is where coders and labellers like Bottle-Matic and ALline Labelling Systems come in handy. They are ideal for meeting labelling requirements. Product labelling and precise coding play a pivotal role in the beverage industry; they ensure the following:

  • Inventory Management: Barcodes help your company monitor their stock levels with precision. When a product is scanned, the inventory records are updated instantly, allowing your company to know when they need to restock.
  • Efficient Point of Sale Transactions: At the point of sale, scanning the barcode on a product automatically updates the price in the system, resulting in efficient and accurate transactions.
  • Sales Trends Analysis: With every product scan, retailers can gather data that helps them identify sales trends and understand which products are the most popular.
  • Product Information: Barcodes can also hold a wealth of information about a product, including its ingredients, nutritional facts, and more. This gives consumers the ability to make informed purchasing decisions.
  • Quality Control: Batch numbers, or codes, are essential for maintaining quality control. If a product has a quality issue, the batch number allows you, as a manufacturer, to track the problem back to a specific production run.
  • Supply Chain Tracking: Both barcodes and batch numbers facilitate traceability throughout the supply chain, ensuring products can be followed from production to the retail shelf.
  • Counterfeit Prevention: The unique information in barcodes and batch numbers can help prevent counterfeit products from entering the market, as each product can be verified for authenticity.

The Influence of label transparency and Sustainability on consumer choice

People are getting savvy about what they’re eating and drinking these days. It’s not just about taste and convenience anymore. Everyone wants the lowdown on their drink labels – therefore, your company needs to help retailers meet this consumer demand.

And it doesn’t stop at health. Sustainability is no longer just a buzzword; it is now a vital part of core business values. Brands that can show they are playing their part toward a sustainable future are the ones consumers gravitate to. To ensure they grow with their customers, retailers and brands have stepped up their game too. Goodbye, plastic bottles; hello, water cans! So, you need a labeller that is versatile enough to improve the production line and help your clients meet the demands of end-user consumers, like one of these Primary Coders.

So, ensure you stay on top of your product coding game with technology that continues to change the beverage industry, such as the Anser U2 Pro S, allowing you to achieve higher levels of efficiency, accuracy, and productivity in your production processes.

We are your trusted partner in the labelling industry. Reach out to our team at packmark@pyrotec.co.za for your future-forward factory.

More
articles