{"id":51865,"date":"2009-11-12T12:47:29","date_gmt":"2009-11-12T10:47:29","guid":{"rendered":"http:\/\/packmedia.pyrotec.co.za\/uncategorized\/packmedia-wella-vivality\/"},"modified":"2022-03-30T12:51:32","modified_gmt":"2022-03-30T10:51:32","slug":"packmedia-wella-vivality","status":"publish","type":"post","link":"https:\/\/pyrotec.co.za\/case-study\/packmedia-wella-vivality\/","title":{"rendered":"Wella Vivality"},"content":{"rendered":"<p><strong>Promoting Vivality<\/strong><br \/>\nWella South Africa, a wholly-owned subsidiary of Proctor and Gamble International, were required to update the image of their Vivality range of shampoos and conditioners to conform to global specifications.<\/p>\n<p>Pyrotec used a combination of screen-printing, hot foiling and letterpress printing techniques on their self-adhesive Pyrothene Matt Clear to achieve the required standards of excellence.<\/p>\n<p>Robin Abrahamse, Packaging Development Specialist of Wella said: &#8220;We have had labels printed in Germany before, but I must admit that those produced by Pyrotec are up to international standards.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p><em>Promoting Vivality<\/em><br \/>\nWella South Africa, a wholly-owned subsidiary of Proctor and Gamble International, were required to update the image of their Vivality range of shampoos and conditioners to conform to global specifications.<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","wds_primary_category":125},"categories":[125],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/posts\/51865"}],"collection":[{"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/comments?post=51865"}],"version-history":[{"count":0,"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/posts\/51865\/revisions"}],"wp:attachment":[{"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/media?parent=51865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/categories?post=51865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pyrotec.co.za\/wp-json\/wp\/v2\/tags?post=51865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}