Maintaining high-quality levels percolates throughout everything that we do at Pyrotec. Quality is not only critical for good business practice and satisfied customers, it also provides a great sense of pride and a happy workplace for our staff.

Quality forms three essential pillars to a company’s success by increasing profitability, productivity, and customer satisfaction. To achieve quality excellence, evaluate every organisational process and determine how to make each more efficient and productive. Reduce production errors, use high-quality materials and deliver an excellent product on time to enhance customer loyalty.

Productivity

Poor quality will cost your company money. If low-quality equipment or low-cost parts or consumables are used, machines will break down, causing line stoppages and lost production time. This may also lead to delayed time to market.

Without effective quality controls, you may have to scrap defective products, re-run production, or spend valuable time analysing non-conforming products. If customers receive defective products you may be exposed to legal costs and a knock to your brand’s reputation.

Profitability

Engaged staff and a cohesive team lead to a happy workplace where teams work together to achieve their goals.

However, the only way to achieve profitability is through customer satisfaction. A good quality management programme means that products or services will meet customers’ requirements and expectations.

At every stage, plans need to be established and implemented, and performance must be monitored.

Customer satisfaction

To sustain long-term revenue and profitability, quality is critical for satisfying and retaining customers so that they continue to buy from you. Quality is directly related to how satisfied customers feel, and happy customers will provide better ratings than they will for products or services that don’t live up to their expectations.

It is also important to remember that no matter how good your product or service may be, if customers’ concerns are not adequately addressed after the sale, then satisfaction, trust and loyalty may also suffer.

Reputation

Around 13% of dissatisfied customers tell more than 20 people, but happy customers are only likely to tell about four to six people about their good experience. Quality influences your company’s reputation and social media is an instant tool used to share good reviews and vocalise dissatisfaction. In competitive markets, a solid reputation for quality can be an important differentiator.

To discover how Pyrotec builds its reputation for quality as an accredited ISO 9001:2008 company, visit www.pyrotec.co.za.