Unlocking Efficiency and Savings with Pyrotec PackMedia Solutions
2nd April 2024
In an increasingly competitive world, businesses are always looking for ways to add value, stand out, and maximise returns. In
Cold Savannas, Hot Promotion
Pyrotec produced a cool label to promote Distell’s Savanna ciders at the Knysna Oyster Festival. Wicked National Promotions and Marketing, conceptualized the below the line campaign. They designed stickers which were handed out at night spots to consumers who bought a Savanna drink. When stuck to a Savanna (cooled to below 10C), the clear thermochromic ink activated by the cold highlighted their prize in red.
The promotion was a hot success because it offered consumer interaction, brand awareness, drove sales and an 80% redemption rate. Plus there were cool prizes!
In an increasingly competitive world, businesses are always looking for ways to add value, stand out, and maximise returns. In
As technology advances, so do how we print and code our products. In particular, the laser coder has revolutionized how
In a rapidly evolving industry such as the nutraceutical market, product labelling stands as a crucial touchpoint between businesses and
